The psychology of colour in clothing labels: An emotional connection with the consumer

In the fashion world, every detail matters. It’s not just about the cut of the garment or the quality of the fabric: every visual or emotional element plays a crucial role in shaping how consumers perceive a brand. However, one of the most underestimated elements in this process is the design of clothing labels, particularly … Read more

What information must a clothing label have?

Clothing labels play a crucial role in the consumer’s purchasing decision: They not only serve to identify a garment, but also provide useful and necessary information. From material composition to care instructions, every detail on the label is essential to ensure customer satisfaction and regulatory compliance. But what information should a clothing label include, what … Read more

What biodegradable materials are used in eco-friendly clothing labels?

The fashion industry faces increasing scrutiny over its environmental impact. From textile production to garment waste, each stage of the clothing lifecycle contributes significantly to pollution and environmental degradation. In response, many brands are adopting more sustainable practices, and one of these practices is the use of biodegradable materials in clothing labels. What does it … Read more

What role do sustainable clothing labels play in the fashion industry?

The fashion sector is an essential industry in today’s society and economy. Its influence has been growing throughout history, and goes beyond clothes: it is a reflection of the culture of a society, and at the same time of the identity of people, who use clothes to assert themselves as individuals and at the same … Read more

What is the process of designing a clothing label like?

Designing garment labels is a task that goes beyond simple aesthetics; it is a combination of creativity, functionality and branding. As we have said on other occasions, today’s labels not only provide essential information about the care of the garment, the material and the size, but they also identify the brand and help it to … Read more

How do labels help create a brand?

It is fascinating to think about how our understanding of the world of fashion has evolved. The first items of clothing originated in prehistoric times, and were simply animal skins sewn or simply wrapped around the body to provide shelter and protection. Today, fashion is an incredibly complex industry, as clothing goes far beyond simple … Read more

How to Read Clothing Care Labels: A Beginner’s Guide

Nowadays almost everyone is used to looking at the outer label of a garment and identifying certain information such as size or price. But labels include much more information, some of which is essential, for example, for the proper care, cleaning and conservation of the garment. If we do not know how to read and … Read more