Indet Group 
In other articles, we’ve discussed how to choose the right typography and size for clothing labels, from a legibility and regulatory compliance perspective — that is, from a purely functional standpoint. However, the influence of typography goes much further: it can be the tipping point that makes us decide whether or not to buy. Because, … Read more
Labels went from being a small piece of fabric or leather indicating the manufacturer and, at best, some information about composition or size, to small vessels of regulated information. However, throughout history there have been brands that have known how to make the most of that tiny piece to reinforce their brand message, surprise their … Read more
Some brands you recognise without even looking. You walk into a shop, or open a parcel that’s been waiting for you for days, and before you’ve seen the logo you already know whose it is. It isn’t magic: it’s your sense of smell. And it’s probably one of the least explored — and most fascinating … Read more
There’s a relationship between summer and certain colours or palettes that goes far beyond fashion. It’s an association built up over decades through advertising, cinema and popular culture — and, before all of that, through the senses: the orange of a sunset, the yellow of the sun at its highest point, the red of a … Read more
There was a time when the clothing label was almost exclusively functional: fibre composition, washing instructions, country of origin — information the consumer needed, or that the law required, and little else. Design was an afterthought, tone was neutral, and nobody expected a scrap of fabric sewn into a collar to say anything about the … Read more
Ask anyone in the industry whether a children’s clothing label is the same as an adult one, and the answer will be immediate: of course not. No one is going to say yes — the intuition is correct. But if you ask them to elaborate on what the differences are, which factors change and why, … Read more
There is a silent problem in the fashion industry that repeats itself thousands of times every day: a well-made garment, crafted from quality materials, that reaches the consumer damaged because it was washed at the wrong temperature. Or that ends up returned, or discarded before its time, because the care instructions were not sufficiently clear. … Read more
If you incorporate RFID or NFC labels into the garments you manufacture — or are considering doing so — you are probably already familiar with their advantages: real-time traceability, more precise stock control, anti-counterfeiting, and an improved experience at the point of sale. What may receive less day-to-day attention is the privacy dimension that accompanies … Read more
Every April, International Pink Day is celebrated — a global initiative against bullying and discrimination. The idea is simple: wear pink to make visible the rejection of homophobia, transphobia, and all forms of exclusion. It’s not just a day about a color. It’s a day about what that color represents when it’s chosen by those … Read more
Each year, as spring arrives, shops and window displays fill up with dusty pinks, soft mints, pale sky blues and delicate lilacs. It’s no coincidence, nor simply seasonal inertia. Behind those chromatic choices lie consumer psychology, branding strategy and a chain of decisions that extends to the finest detail of a garment: its label. But … Read more